
AI Innovation in Fragrance Development: The Future Smells Different
Perfume development is not just about mixing scents, it’s about crafting memories and emotions, and AI is changing the fragrance landscape. AI can simulate thousands of combinations and rapidly hone in on successful blends that might take a human much longer to establish in perfume development. With AI making formulating more efficient and less resource-intensive, brands can experiment with creating personalized fragrances, potentially reducing production costs and allowing for more sustainable practices.