[Fragrance = Identity] How Our Community Expresses Themselves
Fragrance emerges as a subtle yet powerful communicator of one’s identity, providing an intimate canvas through which individuals can define their presence and persona. The connection between fragrance and identity is deeply rooted in neuroscience, with scent possessing an unmatched ability to evoke memories and emotions. By leveraging fragrance, individuals can curate a personalized attire that converses with memories, emotions, and personal stories, making it a preeminent medium for self-expression.